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Top Internet Marketing Tips for Small Business |
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Internet Marketing in the Midwest
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Social Media Squatting: How to Protect Your Brand + Reputation!
Harrowing Social Media Squatting Story: Last year, I sent a LinkedIn invitation to a thrilled client after I completed a short project for her company. She never accepted.
After a few weeks, she called to talk about another small project. As we chatted, I asked her if she received my LinkedIn invitation.
“What’s LinkedIn?” she asked.
Although she [...]
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FaceBook Profile V. FaceBook Page: There?s a Difference!
Confusion abounds! There is a difference between a FaceBook Profile and a FaceBook Fan Page. My most-oft question this month concerned creating a FaceBook Fan Page for a business. First, let’s explain the difference between FaceBook Profile and Fan Page:
FaceBook Profile: This is strictly for humans. Hey, that’s you! You’re putting your “Face” on facebook! It’s your picture! It’s your name! [...]
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A Horrifying Tale of Social Media Ghosts
All at once, I am flattered + horrified.
Flattered, because a public figure asked me to manage her online reputation.
Horrified, because she wanted me to “ghost write” her blog content, accept social media invitations, and interact with her fan base.
Without (much of) her involvement.
The horror!
I have nothing against ghost writers. After all, I write speeches and [...]
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What is RSS and Why Do You Care?
If you know all about RSS, skip this post. You won’t need it.
Otherwise:
RSS stands for Real Simple Syndication. If you see this icon in your browser address bar — or anywhere on a site — it is RSS [...]
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How Flash Websites Can Be Like Cologne
What does wearing cologne have to do with web design for businesses?
Read the following 381 words.
Every time you read “cologne” — substitute “Flash”. Here goes:
photo credit: Adriano Agulló
Cologne was invented to cover up bad hygiene or mask a foul stench. Many believe that cologne is an attractor, but it isn’t.
You’re attracted to someone long [...]
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Microsharing is for Morons
The problem with the term “Microsharing” is that no one has really, truly defined it.
The best definition I’ve read of microsharing is:
Microsharing (def) : “you know, applications like Twitter and Pownce.”
Seriously, people. That’s the “best” definition I’ve found!
Fail!
The bigger problem with the term “microsharing”, of course, is that it’s inherently stupid.
We all know what real [...]
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Face the Top Two Website Findability Facts!
Three business people asked me the same internet marketing question within a month, so I reckon this warrants a blog post! The question, roughly translated, is this:
Hey! My stats show that I’m not getting as much search [...]
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Six Seconds That Cost Billions
Here is a 6 second audio file. Please listen carefully.
Make your own at MoreCowbell.dj
You’ve probably heard this six-second message before. I just added “more cowbell” to make it less annoying / more beautiful.
In case you don’t have speakers, here’s what the six-second message says,
When you have finished recording, you may hang up, or press pound [...]
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Social Media Requires Social Graces
Who is the Emily Post for social media? Not me! But I’ll take a shot at answering a question from my e-mailbag that seems more apt for Emily Post or Miss Manners than yours truly.
Here’s the Q:
I’ve had a few people contact me in Facebook asking to be “friends”, whom I have never met, [...]
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Dealing with Boorish Messages from Strangers
I walked to the mail box with a garbage bag in my hand. I was going to simply toss my trash in the dumpster, but the mail woman was driving up to my mail box, so I walked out to retrieve my mail with my sack.
The mail lady handed me my mail. I set the [...]
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